Anyline Research: Last-Mile is Critical for Customer Retention
StreetFight published a new article highlighting research from Anyline which verifies the importance of last-mile delivery in customer retention. One particularly alarming trend for retailers:
“Younger consumers, in particular, say they have less patience for poor delivery experiences. Seventy-two percent of Baby Boomers say they would reconsider shopping with a company again after a poor delivery experience, compared to 76% of Generation Xers, 81% of millennials, and 86% of consumers in Generation Z.”
Yet the research shows last-mile delivery problems are on the rise:
- 44% of consumers say delivery timeframes have become slower since the start of the pandemic
- 68% have encountered delivery delays
- Anecdotally, consumers report “receiving damaged packages or falling victim to porch piracy”
With e-commerce volumes exploding, cross-border e-commerce on the rise, and companies scrambling to meet customer expectations for same-day delivery, retailers are in a precarious position. They’ve got one chance to ensure a smooth last-mile experience or risk losing their customers to a competitor.
Luckily, Logistyx can help with its cloud-based multi-carrier parcel shipping solution. Here are nine benefits:
- Add carriers
- Automate rating, rate shopping, and carrier compliance
- Consolidate parcel shipments
- Integrate enterprise supply chain systems and carriers in the cloud
- Manage carrier capacity
- Ensure on-time delivery consistency
- Execute cross-border shipments
- Leverage data analytics and business intelligence
- Audit carrier invoices
Each plays a role in the last-mile delivery equation and ensures a positive customer experience. This is why Logistyx has been named Digital Commerce 360’s #1 Fulfillment Software Provider for the third consecutive year.
Contact us today to see how we can help put the last mile first and keep your customers happy.
